THE CUSTOMER
We Start By Analyzing Customer Perceptions
When it comes to conversions, your customer's emotional response to your brand and product far outweighs the logical. Knowing this, we begin by gathering qualitative data on your consumer via surveys and interviews. We then tie these consumer perceptions to the Limbic map, designed by the German research group, Gruppe Nymphenburg, shown below. This allows us to build a truer persona based on psychology and biology rather than relying solely on demographics.
We Then Apply Our Conversion Formula
*Image credit to Conversion.com and Dan White of Smartmarketing.me
Developed by MECLabs, this formula helps us focus on understanding the consumer. It is built on additional qualitative and voice-of-customer data using customer reviews, customer service tickets, interviews, and additional surveys. Combined with our persona models, we are able to develop and deliver the right message, to the right person, at the right time while connecting the customer's website and ad experience.
*Credit to Momoko Price and CXL on formula description
Experience, Dedication, & Focus
6
Qualified Experts
10
Years of Experience on Average
5
Client Limit
PACKAGES
Levels of Services
We can augment your team or manage all aspects of your digital program, fitting your specific needs and budgets. We offer audits, strategy, and daily management.
Audits
We'll analyze and grade your current channels against your business goals and industry benchmarks.
White-Glove Management
We'll implement and action our strategy & tactics for you and handle daily account management and performance reports.
